Luxury homeware brand, Piglet in Bed grows its homeware offering into new areas and materials, with April seeing the launch of its new natural jute rug collection. Customers will be able to shop the new collection on a pre-order basis from April 5th. 
 

Staying true to its commitment to natural materials and no-fuss aesthetic, the rugs are all made from highly sustainable, hand-woven jute and available in three different styles, all of which come in three sizes. Handmade in India by skilled artisans, they offer a textured, modern rustic warmth to the room and are extremely durable. 
 

Piglet in Bed’s capsule jute rug collection features three varieties to suit different aesthetics: 

• The “natural jute” rug features a plain jute design with tasselled edges. 

• The “cream-striped” rug has a cream cotton stripe intersecting the jute for a lighter, neutral style.

• The “black-striped” rug features interwoven black cotton for a bolder, contemporary look.

Each of the three styles is available in three different sizes: 

• Large (200x300cm)

• Medium (160x230cm)

• Runner (70x200cm). 

The runners are ideal for softening up hallways or upstairs landings, while the larger rugs are perfectly suited for living rooms and bedrooms. 
 

“We are so excited to launch the first of our new collections for 2022: a capsule collection of natural jute rugs, carefully selected to complement our existing homeware offering. At Piglet in Bed, we strongly believe that your home needs to be made for living. Our products reflect our love for no-fuss, comfortable and effortlessly beautiful living and our Jute Rug collection epitomises this. Available in three different styles, these highly durable rugs were designed to look great in any setting, with a modern rustic look that works well throughout the whole house.” 

- Jessica Hanley, Founder & CEO of Piglet
 

CONTACT

For more information, high-res imagery or expert commentary, please contact: 

Chloe Charalambous - chloe.charalambous@thisisnovos.com.