Survey reveals nearly half of us expect to receive random gifts

Rex London have been designing, creating and selling a range of bright and eclectic gifts since 1981. Their in-house illustrators and buyers hand-pick gifts for every occasion (and non-occasion). 

To find out more about gift-giving, Rex London conducted a survey to find out what we like and dislike about it.

The results found that 48% of people expect to receive random gifts from their partners. They also revealed that more than 8 in 10 of us (84%) pretend to like gifts we dislike. 

In addition to this, the results found that 92% of people prefer giving random gifts than Christmas, birthday or gifts for other marked occasions. 91% say the same for receiving them. 

Rex London also asked respondents what the most important aspects of gift-giving are. Thoughtfulness came out on top, showing it really is the thought that counts. This was followed by the effort, then uniqueness, practicality and, in last place, price. 

The results show that the best way to tell you’ve given a good gift isn’t by the reaction of the recipient. More than half of respondents (52%) said it’s by how quickly they engage with the gift; 44% believe it’s defined by bringing up the gift in a random conversation in the future.  

Rex London also found that our least favourite people to buy for are the in-laws, with 26% of people voting for them. On the other hand, kids are the most popular group to buy gifts for (56%), followed by best friends (11%). More respondents voted for the dog than they did for friends or dads for their ‘favourite’.

To view the survey results in full, click here: Nearly half of us expect random gifts... | Rex London blog.

48% of people expect to receive random gifts 

Notes to the editor: 

• The survey was sent to Rex London’s email subscriber list and had approx. 1,250 respondents

For more information, please visit Rex London or contact the team on press@rexlondon.com.